SEATTLE ESSENTIAL WORKER CAMPAIGN

My client had a simple yet powerful goal of creating a campaign that inspired renewed appreciation for essential workers in the "post COVID reality" throughout the city of Seattle. Being guided by the clients vision, I crafted the messaging and public facing copywriting shared with the artist who designed graphics for all posters and large scale projections that lit up the city. To tie it all together I wrote and recorded a poem that was ultimately used in the campaign video.